"The New Crew" (www.strideline.com)
We started STRIDELINE™ in 2009 as seniors in high school with a mission to provide athletes and polished individuals with distinctly colored, performance oriented crew socks that inspire a feeling of confidence and swagger unparalleled by any other sock company in the world. Our story began even before we started selling socks. The two of us were born in the same hospital, a couple hours apart. We grew up in the same neighborhood, attended the same elementary, middle, and high school and currently both study at the University of Washington. How this strangely similar upbringing translated into a strangely similar passion for socks we have yet to sort out. Nonetheless, in the spring of 2009, two months shy of our high school graduation, we started our company – then called Sea Town Lax. Our idea was to meet the demand in Seattle for colored crew socks that were not simply an afterthought - but a distinctive part of an outfit. Though we had no college degree, no professional background, no credibility to raise investment, no retail experience, and no idea how to start a company we were confident that if we could get our product out to customers, they would share the passion that we had for our concept. To fund our first order, we pooled together $700 of graduation money and sent it to a manufacturer for our first 1000 pairs with the Seattle city skyline. With the enthusiasm and support from our loyal customers, we were sold out in just three weeks. Now available in retail stores throughout the country, our success in Seattle has propelled us into new markets. In fall 2012, we launched six new city socks to add to our line: Portland, San Francisco, Los Angeles, St. Louis, Chicago and New York. With our new stamp of approval, the STRIDELINE™ “S” on the back our socks, you can now differentiate our product from a knockoff and know you are wearing the best. We thank you for your support of STRIDELINE™. Enjoy “The New Crew”. Jake Director and Riley Goodman Co-Founders
Strydive has been around for about 10 years. In fact, they're based in Seattle, Was Oftentimes they'represented by various sports celebrities in most recently, Gartner Menchu from the Jacksonville Jaguars, my hometown team. He just put out a limited release that sold out But for the purpose of t I'm gonna represent someone that works out at home, but we're also gonna take a look at how does a song And we'll take it from there and I'll give you my initial thoughts. So t Let's take a further look. Okay, so I needed to phone a friend for t He is the CrossFit trainer and operator at the CrossFit Black And he is putting the Strydeline Mid-Calf socks to the test. It's important because a lot of crossfitters So it's important that a really good athletic sock needs to have really good strong moisture wicking. Also really good padding under the soles of your feet because you really don't want the socks to be slipping and sliding around w It is interesting to note that AJ noticed that when he's trying out these socks, there was a little bit of slipping just a little bit, but not After all, t So were going through a variety of different tryouts. And AJ also noticed that in an hour, that's when the socks tend to get a little bit more moist. So t I had did a 30 minute session and after that, I noticed there was no sweating. So that was pretty impressive. I did keep them on the rest of the day just to see how long they would stay on. And my right sock did come off a little bit, but noted t So t Be sure to Thanks guys.
