Chinatown for Life
If I was in this to get glory for my own self, then I'd be in it for the wrong reason. I think a lot of designers in general have this wrong idea about what design is. And if your ideas can shine, that's the honor and anything that we do. The beauty of trying to tell market is that we should have an idea by 7am, have it online by noon, and be shipping it by the next morning. Just understanding how to take an idea from concept to creation is huge. And if you can do that, you're essentially powerful over most other things. And so anyone who comes through here has to understand how to make something first before they ever ship an order, pack an order, do a design, anything. There's a lot of things that happen within this space. I This room we're sitting in here is the ideation room. It's about us experimenting with reference materials. From there, we have our machine room, which is all about sampling, prototyping, making one-offs of ideas. And then we have our photo studio where we're taking those one-off ideas, getting them shot for editorial so that we can then roll that out on Instagram, etc. And then obviously our main area here is just the warehouse where we're shipping every order, we're packing everything out. We're doing every single step of the business. I think I found this interesting moment of being able to challenge the thought of what a brand No one's looking for a Chinatown Market original opinion collaboration. And so this is an opportunity for me to go and present an entire new idea to a cons So a big thing in this collaboration is that we want to take classic carriage elements like the checkerboard, And how could we remix that with stuff that we have been doing today and things that we're seeing success with as a brand? You would never expect this from them. And that's what we will have to do. I would love to see products that I've designed sold at Big Stores because it only goes to show that idea is strong enough to be sold on that platform. And that to me is the whole thing that people miss in creativity, in design, in general, is that it's not about you, it's about the idea. And it's about championing that.
