Mobile Mechanical Services

Today we are going to talk about 5 different ways to advertise a company that is a mobile mechanic. There are millions of ways and you can really do it in any company, but this one focuses on being a mobile mechanic, a mobile technique, and this is a company that, in my opinion, is super cool and it is not a company where many people work. There are those who do it and do a great job. My friend Fei said that she has reserved terms for about a month and does not take care of marketing at all. So I think that if you are a salesman, you must be good at n So, n If it will cost you, it will not be much. And this is a website on Facebook, a website on YouTube, account on Instagram, Twitter, Google, E, Angieslist, Yelp, all services with reviews, right? Put your hands on all of them. Or on everyone. Take your phone and publish it. Click on it. Hey, look, what am I doing? Isn'that amazing? I'making this car from my mobile work. Right? You have to let people know that mobile mechanics exist. I promise you that if you asked 50 people, 35 to 45, you would not have the idea that they could call someone and say, hey, I need a change of oil. Can you come to me and do it? It is not common, so you have to make it common, that it just exists. Then you can start to apply information that you publish to your specialization. For example, if I were to do it, it would be a mobile mechanic VW and Audi. I would not necessarily advertise that I replace oil, because I am not a fan of replacing oil, but maybe it is a mobile diagnosis, maybe it is a mobile modification, maybe I will come, I will put a screw on the suspension and break your car, right? Regardless of your specialization, focus on it on your side. And make sure that you observe the rules of these different platforms, right? YouTube is a video platform, create films, Instagram is a platform for photos and movies. Create films and photos, make sure that you create relationships on Instagram, right? Get your account on Facebook. Make sure that you are there for help and you have photos of your company with an address. And people who run the company, of course, make sure that they also have an internet page. And if you have an internet page and a company, regardless of whether you have a physical location, whether you are mobile and you do not have an open phone n Do it wrong. Make sure that you will fix it all and you have it fixed. And then, of course, publish it. Now join your local Facebook groups, right? You live in Nowhereville in North Carolina. Well, I will be on the business side of Nowhereville in North Carolina. I will be on the shopping side and sales side. I will be on all the sides, right? Which are in my neighborhood. In addition, I will go to the sides of my cars, the roads I work on. We will use me again as an example. I am on all the VW and Audi pages that I can find. I am on the local ones. There are about 6 local ones for a small area where I live. I am on all of them. So what am I not doing and what am I not doing better? Because you will probably be thrown out of the group. Every day, hey, I am a mobile mechanic. I want to go to your house and repair your car. OK. You can do it from time to time and make sure that you are not against admins, but you are there to help, right? You are there when someone asks, hey, I know someone from the company Holownich. Oh, yes, I have this one. It's my friend John. This is his phone n Yes. And maybe someone knows where to get the best parts. Well, all the parts for my clients are bought in XYZ. And you can be very subtle in this marketing and not make fun of their channel. Hey, I am the best mobile mechanic in the world. And slowly you build these relationships with the group. And of course, if they think that they need someone with a mobile service, you will probably be their pick-up. Don't forget that maybe there is some chance for this side. I belong to the VW Audi RD group. Maybe there is a possibility of sponsoring this side and buying a commercial for it. I don't know if the sides are doing it, but I think it's a really good idea. Actually, if someone wants to sponsor the group, let them know about the H But it would be a good way to promote yourself in this group in a way that all administrators accept. So join everyone who you will find and be active participants. But if you are only going to promote your side and nothing else, you will soon be kicked out of it. I know that usually people give one chance, and if they continue to do these senseless interests in the group, I will kick them out. The third point is basically the same, but you also have to be a member of this community in real life. So meeting H If Brovar organizes a charity event, even if it is not related to motorization, then wear your shirt. Right? I would wear it everywhere I go. If I was a car mechanic, I would see the best car mechanic in the world on my back. Probably there would be no such inscription, but I didn't know that mobile mechanics actually exist, even on car flights, even on motorized meetings and coffee, or all things related to motorization in their surroundings. The whole idea of marketing is to tell the story about their company, so that people know that there is such a possibility, right? Marketing, good marketing, leads to good sales. And you have to make sure that people know about you and know that it actually exists. Tell your story using the account on Instagram, Facebook or in real life. Make sure you have a visa with you. I am the worst in visas. Make sure you have a visa with you to be able to give it to people. They usually land in the pocket and then immediately in the pocket, but you have to try. These are all things you have to do. I would even say that you should organize your own car meeting. If there is no place for cars and coffee in your area, then you should do it yourself. It's cool to have your own car, because you can become a sponsor of the event. So it can be a sponsor of cars and coffee by mobile service, but you can also do it by yourself. Think about these things. Do you want to be a part of the digital community, because you are a company that has a mobile service, right? Do you want to be a part of this local and a little bit more outstanding community? Of all these, n Organizing car workshops. You are a mobile workshop. Put your car workshop somewhere and run car workshops for new drivers, office workers, people who are not car enthusiasts. Well, I can say that my wife really doesn'take care of cars except for a very small segment. But when it comes to driving, it doesn't matter. I just want everything to work as it should. And so many people do. Oh, I don't want to be used if she had to give the car to the service somewhere. So think about the office where there may be one or two car enthusiasts, but 25 other people who are not interested in their car, except that they will take me there and come back. If you take your car workshop to this office on Friday afternoon and of course, Don't show up right away, but if you talk to the car workshop in this office building on Friday afternoon, bring a little snack, get in the office and tell them what you are doing with replacing oil or oil replacement. You don't have to promote your business here. They see the banner behind your trailer or next to the car. You have to teach them about cars, you have to give them some confidence. First of all, And then, of course, make smart things, for example, leave a small package with a manometer to the tire with glue and a brake with your entire company. These old marketing gadgets that everyone loves. I don't I usually give up my things, but you want to leave them with such things when they leave your trailer. Here, thank you for coming. Here, thank you for coming. If you want to be an alternative for someone, it's fine. And finally, n The marketing force here, the phone is amazing, right? I couldn't sit here and do what I do if it weren't for this technology. But don't let it get on the road to traditional things Hey, Mr. Johnson, I know I did a great job today with your car. I hope you're happy with everything. If Ask me, it'so simple. And if they say, tell me, can I leave you a few visits? In case you change your mind, or they say no, you can't want them Sometimes we, clients, don'think, oh, I should leave a review on Yelp. Unless we're in the wrong place, right? When we're in the wrong place, the first thing we think about is that I can't wait to go on Facebook and leave a review. Okay, it's cool and you can do it if you have to, but we have to tell our client, hey, it helps me. I need this to help my business develop, to make sure that what I'm doing now I'll always be able to do it for you. And if you do a good job and people So ask, it'so simple, send an email with a reminder, a trace, right? There are so many millions of ways to promote it, but don't forget about the simple face to face. Thank you, sir, I really appreciate that you invited me to your car. Could you tell a few people about my company or leave a review on Yelp? I'll give you one more, super simple, which just fell into my head. Make sure that if you do the service, you have a change of oil sticker and you can name your company on it. I would never want to have a client, right? If I were a mobile mechanic, I would never want the client to have to look for my phone n I would want to have the check engine control. I'll call Charles, he's his n Oops, hey, Charles, I've got the check engine control. When you can see it, it'so simple. The registration cards, stickers, whatever, whatever will come to your mind, whatever fits your company. All the things, right? All the things, right? Whatever fits your company. Well, do it. Don't be afraid to spend a little money on marketing. Don't be afraid to spend a little money on such things. If it's about finally telling your story, it's about promoting your name, it's about making people understand that it's possible in general and I think it's probably going to be your biggest fight. Go to the shops and tell them, hey, if you ever have a big problem, call and let them know. Maybe we'll figure it out. Don't be afraid to do it. If it works, great. If not, let yourself go. You can always come back to it later and try it again. Great question, interesting topic. I love talking about it. We can continue the discussion in the comments section. If you have any other really cool, unique marketing ideas for a car mechanic or anyone else, because most of them work in any case, write it below. Thank you very much for watching and for listening next time.