Handcrafted seats for Harleys, proudly made in the USA for over 40 years.
Back in the early 1970’s Bob Le Pera had a dream….. Bob’s career started back when he was 12 years old in his Mom and Dad’s family owned leather goods shop. As a young teen he was already making exotic watch bands, belts, and wallets. His artistry was far beyond his years. In high school, at the ripe old age of 16, Bob’s passion turned to cars. Denied by his parents to go “over the border” for the interior in his personal hot rod (a super charged Studebaker Lark), he decided to take on the job himself. With the skills learned at his parents shop and his natural talents, he single handedly transformed the interior of his beloved Lark into what can best be described as the envy of all of his Greasers buddies and their “Babes” alike! The word got out. Soon there was a steady stream of customers lined up and down his parent’s driveway. After showing off his car around school and local hang outs the word spread fast. With in a couple weeks customers lined his parents driveway to get a “Bob Le Pera” custom interior. From there his talent landed him a full time job working alongside Tony Nancy (world famous drag racer/upholsterer from the 1960’s-70’s) specializing in dragster, show and exotic cars. After rubbing elbows and upholstering cars for some of the biggest names in Drag Racing and Hollywood, Bob was itching to get out on his own. The ’70’s approached and the Chopper scene took off. Little by little Bob began doing an unbelievable amount of custom motorcycle seats. For Bob, the motorcycle and his talents were a match made in heaven. For the first time, his work was on display for everyone to see. His love for anything with wheels was only fuel for the fire. In 1972 Bob made up his mind that he was going to start a company that would dedicate itself to the superior design, quality and craftsmanship of custom motorcycle seats. That year, 1972, Bob’s dream became a reality and Le Pera Enterprises was born. It’s been 42 years since Bob started the company. All of his blood sweat and tears were not in vain for today the Le Pera name is one of the most respected names in the industry. Unfortunately for everyone, (it is still hard to believe) Bob passed away in November of 2008. Everything Bob believed in and worked so hard for is what drives us everyday to be the best we can be and make custom seats we are proud to put our name on. His incredible spirit and passion will always be seen through every seat that passes through our doors. Since the 80’s Le Pera has been family affair. Bob Jr. is head seat designer, runs production and advertising. Bob’s daughter Christine, directs the sales force and manages the Dealer and Distributor network. Between Bob Jr., Christine and the entire Le Pera team, Bob’s legacy and dreams live on.
Hey there, John. This is Christy Ashcraft from Christy's Leads. I spoke to you today and I reshot this video after just speaking with you because now I can, when I took a look at it, I realized that you said you're brand new, kind of just split off and that's kind of why the results are as they are. But I'll kind of go over what I was talking about. I'm going to go over keywords and content on your homepage and then your organic ranking and your GPP. So I also, I think you had said you were working with someone already so this is just kind of some information for you. So many words out there that are relatable to what you're doing in Philadelphia that could definitely help. There's a bunch of words there. Building relevant content around those words is so important. So the more relevant your content is to those specific keywords, the more Google So I would suggest probably 2,500 to 3,000 words of content that is authoritative on your homepage. And Really focusing and honing in on the Philadelphia area if that's where you're mainly at. So I'll pull up here. I'll talk about your citations and your Google Business Profile now. I just did Roofers in Philadelphia. For whatever reason, there's no local service ad here. Let me just try Roofers Philadelphia real quick and see if anything. Okay, so here comes our Google Guarantees, which is, I think, where you were. So we have your Google Guarantees. You're sponsored. Your pay-per-click. Your Angies and then you have your Google Business Profile, your MatPak. It's a really good place to be. I mean, it doesn't cost for the clicks. The SEO around it is probably going to cost you. But the top two, you're getting seen on mobile. So that's good. In order to get you up here, what I would do is I would look at each of these competitors, your top two or three, and find out where their citations are coming from and just get those citations and some more. A citation is just your business name, address, and phone n You know, and you also want to look at the n There's a lot of different tools I have that you can use as well through Google. And then you have your organic ranking here, which is what I'll talk about last. In order to get below the MatPak, you've got to have your strong backlinks. I want to make sure they are good quality. A backlink is just another website that links back to yours. You want to have strong referring domains as well. So I'll show you one of your competitors too. Here you guys are, and that's why I just wanted to reshoot it because now I know that it looks So here's a competitor of yours, Philly's Finest. Is that what they are? The top guy. Who was the top dog? Yeah, Philly's Finest Roofing here. And this is what they look These are all the keywords that are somewhere in their content, either directly on the page or hidden somehow. And look at all the search vol Some of these KDs are lower. This goes all the way up to 100. The higher this n But none of these are outstandingly high for the amount of search vol And they're just dominating these spots. They'll fluctuate. If you're in spots 1 through 3, 80% of the time you're pretty much in a good spot. Looks like they have some others as well with pretty good search vol So lots of opportunities. And their overview is pretty strong too. This is their trust and their power. This is where you get your backlinks and referring domains. So yeah, again, you want to have good quality ones that relate to roofing or at least relatable home improvement, contractors, stuff So I hope the video was a little helpful for you. Where are And I think if you do get to, oh here you are, sorry. Did you get to a point, Please reach out. I help with ads, with social media, with SEO services. And I'm different SEO packages I work with in budgets. And I'm really personal with each client. So you're getting me and all of my attention. And I don't compete with myself in the same area. So I do have other roofers, but they don'touch Philly. So yeah, good experience I And please feel free to reach out at any time. My door is always open. Thanks so much. Have a good one.
