Morrison's Gifts

And with so many people so out of work and so many small businesses struggling, we want to keep central Texas working. Every single Friday here on the show, we feature a local business that would love your support. Here's Texas. Today's Maria Aguilera with the story of Morrison's gifts. The owner of Morrison's gifts in Waco says although 2020 was a difficult year, their use of social media was one of the reasons why their sales went up. It's been the best year we've ever had. Sally Dickinson and her dad, Morrison Mabean began selling gifts more than 40 years ago. Then in 1997 they continued the business as Morrison's gifts. Business was good. It was business as usual, but once the pandemic hit, were closed for 33 business days. During that time Dickinson says customers would call for merchandise, so she began doing curbside pickup and delivery. They sell a lot of Texas made products as well as inspirational items and faith gifts. I think our customers appreciate that and we pray play Christian music on the radio. And we've had a lot of customers thank us for the atmosphere. Ashley Boyd started working with her about a year and a half ago and managing the Instagram account where she says they reached more customers. Social media really helped us this year. Boyd says graduation season and the holidays were big for them. And thanks to their customers, she's fortunate to continue working with Dickinson. I just felt so blessed, especially with Sally and the help and the support she gave It was just it was a blessing. Dickinson says she knows Wacoans well, so she wasn't surprised by the support. She believes in covering everything that you do in prayer and she says she'll continue to stay strong in her faith. We are very blessed and An interesting fact is that her father was named after her great uncle Wade Morrison, who was the owner of the Old Corner Drugstore in Waco, where Dr Pepper was invented. For more on Morrison's gifts and other businesses we featured, visit caseentv. com Maria Aguilera, 6 News back to you. Alright, Maria, thank you. And if you're a business owner or know someone who'd All you have to do is send us an email at news at caseentv. com or text us. The n