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Roche Bobois is a world leader of high-end furniture design and distribution. Working closely with renowned designers and with Haute Couture fashion houses, Roche Bobois offers a broad range of exclusive made-to-order designs, manufactured with a high level of customisation in small European workshops. Our full collection of premium-quality furniture includes sofas, armchairs, cocktail tables, dining chairs, sideboards, beds, wardrobes, storage and accessories including lighting, cushions and rugs
When we look at our collection in our stores, in our catalog, in our websites, it's never the same than to see it in real life. Probably the final outcome of the project is beyond the expectations. Immediately after I knew were going to do a model at the Porsche Tower, I knew that Roche Beauvoir was going to be the perfect partner for me to do it because of the amount of engineering and thinking that they have in each one of their pieces. The design of the unit, of course, the main idea, the main theme has been directed by Erman Arriaga. So whenever and when Erman told us about his vision about the unit, about the tower, we ended up selecting some of our iconic pieces, the best sellers of the collection, and it happens that it's a very contemporary unit which match perfectly the building, I think. One of the biggest secrets into any successful work is to really find the match for each client and also for the architecture that you're playing with at the moment. Roche Beauvoir has a lot of the characters that a car will have. Every single piece they have has been thought out, has been designed, and it has a very special touch. Working with Erman Arriaga team along the past months about this project, whenever it's a big project The architecture you find in this building is not an architecture you find anywhere in the world. It's unique. For the moment you have the chance to have your own car in your living room. That alone actually stands from everything else that is in the market. What I needed was to find someone that was different, that stood out and represented what they did from the very first time. And Roche Beauvoir was the perfect match for this building. Roche Beauvoir would probably be one of the perfect candidates for any kind of project. Because of the depth of our collection, because of the variety of the furniture and the designs, we can fit into whatever style of architecture and we can also fit into the needs and the desire of any interior designer. When we do what we do, we kind of have a visual of what we're doing and to find out that when it's done, it surpasses your expectations. It's an incredible feeling and that's what this building does to me. That's what this project has done to me.
