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Towne Body Shop is a family-owned collision repair business serving the area since 1952. Our goal is to guide our customers through the repair process from estimating, coordinating with the insurance companies, car rental and high quality repairs. We service all makes and models and guarantee our work for as long as you own your vehicle.
Yeah, I don't want to take up too much of your time, but I really t So I thought I'd just make you a really short video and give you some pointers on how you can get your site to the top of Google. Now, don't worry, t I'm just going to give you some really good information to show you how you can get your site to the top. Now, let me show you somet T And they're already on the first page of Google and getting a lot of business from it. You don't have to take my word for it. Being on the first page of Google comes with some huge benefits. Take a look at t Now most people already know that getting on the first page of Google is going to get them more calls, but check t You see the area here in the blue? That says that over 42% of all the clicks on the first page goes to the top spot. We're not talking about the paid advertisements, but we're talking about the top organic spot. T 5%. And as you can see, it really starts to drop off from there. Just being on the first page is not enough. You really need to dominate that first page. Now I also took a minute to pull up some of the best keywords for you. I don't know if you know this already, but this is the n They don't spend enough time doing proper keyword research. If you look here at the keywords I found for you, you're going to notice two t N It's very important to target keywords that are searched by people looking to buy your product or service, not just do research. I mean the internet is full of people looking for information, but what's really going to make a difference in how successful you're going to be is targeting buyers. Now I have t It's a website grader. Now you can go check t What it does is create a three page report with all the errors that it finds on your site. If you want to read all the errors I found on your site, you can go run the report. It's free. Just go ahead and type your website address, but go to my website. It's vop1. com forward slash website grader. Now there's a lot of information on the site issues a score that ranges from zero all the way up to 100. The better your site'set up, the As you can see, your score definitely has some room for improvement. My report also will tell you the n I can see that you can definitely use more backlinks. Now, going into too much boring details, Google looks at backlinks You want lots of those. The more sites that send a link back to your site, the Again, there's a lot of other information on t If you have a minute, go over there and check it out. Run a report and you can see all the different errors and t Now, last, I want to talk a little bit about marketing and conversions. Now, obviously, it's extremely important to get visitors to your site, but when they get to your site, you need to consider how many conversions you get from those visitors. Basically, how many of those visitors either fill out a form or pick up the phone and call you? Now, there are plenty of tools Here's an example of one of the sites. T Now, as you can see, it's a very basic site. It's not very fancy, but t You don't want a lot of distraction from what's important, w As you can see here, right on the top, I have my customer's phone n People don't have to search around for the information that they came for one of my sites because the information they came for is clearly visible. Now, next, take a look over here to the right. Do you see that request to quote form? T You need one of these on every single page on your website. Why? Well, because you never know what page your clients are going to land on. So, if you have that on every page, then they don't have to click around looking for what they came for. Now, also, make sure all the information, that way, when they land on your site, it's right there in their face. Just as a quick recap, you really need three t Now, we're not talking about overusing those keywords. A good ratio is between 2% to 4%. If you stuff your keywords in there, that's not good either because Google will take off points for that. They're just t N The best links come from sites that are about the same t Last, but certainly not least, you need a Well, I hope I was able to give you some good information today. I know it's a lot to soak in. SEO can be a bit overwhelming sometimes, but very rewarding. Feel free to give me a call if you ever need some help or any questions. I'm glad to help. Here's my contact information. Again, I look forward to talking to you. Thanks a lot.